Malanka is a craft brewery from Minsk, Belarus that was launched in 2019. I designed the logo and packaging.

NAME. Malanka (translated from Belarusian means “Lightning”)

LOGO. When developing the logo, the task was to depict lightning (a natural phenomenon) and an element of brewing. But without using all the popular images of this theme. I combined the images of the lightning bolt and the beer tap.

LABEL ON THE BOTTLE. In the label, I decided to use the logo as the main design element. I used black and white. Firstly, the task was to develop a design in minimalism, to abandon all popular beer label designs. Also, monochrome will significantly reduce printing costs.

 

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