Demand and challenge in this step were three packages of Greek coffee under the same design style, packages that would place aesthetically the KyMa dynamically in the market.
The design was based on coffee beans in an “explosion” to the consumer that emphasize the power and taste of Greek coffee KyMa. The three packages in green, ocher and red color separate the special feature of the coffee while the pattern with the leaves and the coffee beans travel the consumer in their magical world. The matte printing on the entire surface of the packaging and the glossy UV on the logo, the cup and the coffee beans give a careful aesthetic that is harmoniously combined with the enjoyment that the packaging promises.