Djino Drink Rebranding Concept

DJINO REBRANDING CONCEPT.

This Djino packaging refresh was intended to revitalize the brand, and make it more modern, attractive, and relevant.

Indeed, in a world that revolves around brands, it is important that they stand out. Packaging and branding help create a concise brand personality, attract new customers and build customer loyalty.

The brand Djino has changed its positioning, it now advocates natural and organic ingredients.

So Djino’s old packaging was out of date, the images were of low quality and there was no photo illustrating the content and making you want to drink.

This new label concept highlights the natural side through images of fruit. With their bright and warm colors to attract the consumer.