Beelu Forest Distilling Co

Harcus Design

Beelu Forest Distilling Co. sources its pure artesian water at its origin from the Beelu Forest Valley. The artesian water has been naturally filtered through saprock granite resulting in unsurpassed purity. Their water is rich in beneficial minerals leading to spirits of refined taste and distinctive smooth flavours.

As a small-batch producer, their packaging is the primary means to spark curiosity and encourage sales. The labels had to do the heavy lifting in brand storytelling – encapsulating the essence and purity of ‘saprock filtration’.

We created a mercurial illustration integrated with strong typographic branding, embellished with the opulence of golden foil highlighting its meandering progress with sensual fluidity. Contemporary and impactful with traditional quality cues, the range is offered in 700ml bottles and 200ml tasters.