SAUVECITO Cannabis Branding & Packaging

SAUVECITO Cannabis Branding & Packaging. 

In designing SA, I wanted to not only differentiate the brand among other cannabis products, but also to create a deep visual impact that would reflect the company’s values. Eco-friendliness, emphasized by the concept of a metal can made from recyclable materials, not only serves as practical packaging, but also sends a strong message about caring for the environment.

Retro chic: The packaging, labels and materials embodied the style of the 60s, an era of class and sophistication. This gave the impression that Green Feelas products were not just a commodity, but an art that was accessible to only a few.

Gold luster: The use of a gold finish adds elegance and appeal. Gold is often associated with luxury and quality, which can enhance product perception.