«Lovely Days» is a brand of sanitary pads striving to make every day comfortable and pleasant!
Minimalist design with premium quality.
POSITIONING
The «Lovely Days» brand aims to offer its customers products that provide comfort and freshness while looking modern and aesthetically pleasing.
AUDIENCE
«Lovely Days» is targeted at modern women who value quality, style, and self-care. The design was created with the key aspects of the target audience in mind. It is minimalist yet vibrant and modern, conveying the idea of quality and comfort, and emphasizing the premium nature of the product.
DESIGN ELEMENTS
The packaging design conveys a sense of lightness and freshness, highlighted by the use of bright shades and smooth gradients combined with a minimalist font. The «Lovely Days» logo is crafted in a sleek, streamlined style, adding a touch of premium quality to the brand.
Altogether, this creates a sense of a high-quality product and reflects the brand’s commitment to both aesthetics and functionality.