Project: Super Foodie / Sparkling Water Series Packaging
Service: Packaging Design
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In this sparkling water series packaging, we use hand-painted illustrations to highlight the taste characteristics, and create a unique refreshing feeling of the product through bubble embellishment. At the same time, based on the product positioning of sparkling water, single words are extracted to highlight and increase the layering of the picture.
In order to differentiate from similar products, we use the unique colors of fruits to show the refreshing atmosphere of the product. Through the combination of selling points and colors, consumers can better identify the selling points and form purchase conversions.