For MELTH, a vegan ice cream brand, we crafted playful, vibrant packaging that reflects the joy of every scoop while prioritizing functionality and sustainability. Each flavor has its own unique, colorful pattern, inviting customers to indulge in a fun, eco-conscious choice. With MELTH, we set out to design packaging that stands out on shelves, connects with customers, and supports the brand’s values, making every detail—from the first look to the last bite—a part of the experience.