We are in a context in which young society is driven by “likes”, appearances, acceptance of others, superficiality and standards. This triggers broken hearts, complexes, insecurities, lack of self-esteem, dependency, acceptance problems and, ultimately, mental health.
This is how ZETA was born, a premium brand for skin care, with a CBD base. A brand for GEN Z, with a social, demanding and disruptive purpose that proposes that you love yourself as you are.
MANIFESTO:
We are young, just like you.
We are much more than a physical appearance, strong, powerful and capable of everything. When we take off our makeup, we see beauty and we can glimpse the interior, far from distractions. We fall in love with the deepest and most peculiarities that are in you.
We are a mirror that reflects the natural beauty of your clean skin. That moment of absolute respite and pleasure. We see you as you are, unique and valuable. You don’t need anything else. Look at yourself, because being able to see yourself is a luxury.
We are a premium CBD-based brand for the care of your skin and your mind.
Love yourself as you are.