Branding and packaging design for a whisky brand rich in storytelling and curiosity
Overview
Curious Whiskies is a brand that intricately weaves the enchanting world of Scottish folklore, myths and legends into its identity. Each element of the brand is meticulously crafted to reflect the rich cultural heritage of Scotland, inviting consumers to explore the mysteries and curiosities contained within each bottle.
By embracing the name “Curious,” the brand fosters a sense of wonder and intrigue, encouraging whisky enthusiasts to delve deeper into the narratives behind each label. With captivating illustrations of mythical creatures and poetic expressions gracing the labels, Curious Whiskies creates a unique premium brand experience that celebrates the allure of discovery and the magic of Scotland’s storytelling tradition.





