Gin Drago dell’Etna – Poerio Beverage

Thomas Dimartino Design

95040 San Michele di Ganzaria CT, Italia

The labels for Drago dell’Etna gin by Poerio Beverage draw inspiration from one of the oldest Greco-Italian legends, creating a design that tells the story of Typhon’s fury—the monstrous creature imprisoned in the heart of Etna. According to the myth, his pain and anger shake the earth, unleashing eruptions of fire and lava.

This narrative takes shape through silver-enhanced details that give the labels a unique visual and tactile effect: the dragon and the volcano emerge with iridescent reflections, evoking the primordial power of the natural elements.

🌊 Water – Agave Gin
💨 Air – Botanical Gin
🌍 Earth – Lemon Gin
🔥 Fire – Blood Orange Gin

A project that unites design and tradition, forming a unique visual and sensory experience.