Los Gansos

Agency: YG Design
Client: Cono Sur
Creative Director: Mariano Gioia
Art Director: Sebastián Yañez
PC: Mariana Zuñiga / Celina Mazziotti
Designers: Mariana Zuñiga / Marta Vargas / Matías Insa / Pablo Martinez
Implementation: Mariana Zuñiga
Collaborators: Nahuel Arrué
Collaborators: Nahuel Arrué
Country: Italy

Development of organic line and redesign of Varietal and Reserve Los Gansos (Cono Sur) to the European market ranges.

The objective was sought to raise the perceived value of the product.