Farmaervas Urban Men

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Creative Agency: Kalil Macedo Creative Studio
Packaging Designer: Tamiris Lima
Project Type: Produced, Commercial Work
Client: Farmaervas
Location: São Paulo, Brazil
Packaging Contents: Cosmetics for Men
Packaging Substrate / Materials: Plastic, paper
Printing Process: Flexography, Offset Printing

Farmaervas is a pioneer in the development of natural products, present in the market since 1940. It began its activities with the planning and manipulation of herbs, elaborating products for natural medicine, phytotherapy and phytocosmetics. Reference in the market or Jaborandi shampoo for hair strengthening. It owns the Tracta brand, a reference in the cosmetics market with a line of makeup and dermocosmetic facial treatment.

In this project we are launching the new men’s line, Urban Men. Cosmetics products thinking for the basic care of Hair and beard. We made all the product visualization and mockups scenes in CGI. Modeling, texturing, UVMapping, rendering and post production of Farmaervas Men line products by Kalil Macedo.