Magda Wine

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Design: Luminous Design Group
Project Type: Produced, Commercial Work
Client: Karipidis Winery
Location: Athens, Greece
Packaging Contents: Wine
Packaging Substrate / Materials: Glass Bottle
Printing Process: Screen printing

Karipidis winery commissioned us to design the new label of their estate, a white, single variety of Assyrtiko. In order to achieve a clean and elegant design, we worked directly on the bottle, using as few elements as possible. A sophisticated typography approach, comes in balance with a brush stroke – as a reference to Magda’s curly hair – emphasizing the “personality” of this distinctive vinification.