Design: NEOM
Location: Italy
Project Type: Produced
Product Launch Location: Italy
Packaging Contents: Dairy
Packaging Substrate / Materials: Glass Bottle, labels, carton box, etc
Aim: To make the identity of the dairy company modern and appealing while keeping intact the traditional spirit of quality and goodness, equipped with modern tools able to supply products and services of the highest quality, all with humour and happiness.
The key point of the project was to understand the soul of the entrepreneur and the brand he created and transform it into a more contemporary identity able to talk with families and young too. At the same time was necessary to clearly express his connection and love with nature and animals.