COLDER

Design: Maria Kazanova
Location: Russia
Project Type: Student Project
School: HSE ART AND DESIGN SCHOOL
Tutor: Leonid Slavin
Packaging Contents: Frozen food

Package for frozen vegetables and fruits COLDER is created for those who care about their health but do not want to spend a lot of time cooking. You can take such a container with you and just reheat food in the microwave.

The design concept is based on the metaphor of a thawed patch in the snow. Fresh food is a reality!

What’s Unique?
Сonvenient packaging, not classic for the frozen food market in Russia