EVOLVE | Energy Drink

It is an energy drink packaging design decorated with thermochromic paint, which varies according to the temperature of the liquid in it. The design, which shows the optimal temperature at which the drink should be consumed, also has the perception of turning the user into a superhero. What is thermochromic paint? Thermochromic paint is a type of paint that changes color along with the temperature. It is often used on metal surfaces and is also known as color-changing paint. In this packaging, the paint has no contact with the liquid. (The small superhero pictogram found in the mouth of the bottle was not created with thermochromic paint.) It does not create a health problem. When the packaging temperature drops below six degrees, the superhero pictogram on the packaging is colored and the pictogram symbolizing the sleepy person is shown to turn into a superhero towards the bottom of the bottle. It means that it is ready to be consumed to transform the user (evolve). The bottle, which has a standard volume of 500 mL, is made with aluminum material.