Nongfu spring | Sparkling Soda water
Nongfu is China’s most popular bottled water brand, known for partnering with artists and illustrators around the globe into innovating its packaging design. The company went on to create a range of sparkling soda water drinks, each with its own unique visual language. We collaborated with Mousegraphics to create eye-catching labels with quirky and witty characters, faithful patrons of the bar scene, inspired by long summer days and golden happy hours. Each of them are crafted to tell a story and create a strong visual identity, able to stand out and make a bold statement. Immense yourself into the colorful world of Nongfu, let its fresh breeze take you to a fun journey of this flavorful beverage.
Creative Direction: Mousegraphics
Illustration: polkadot design