Botany Native Flora Australian Skincare

The innovative Botany Native Flora range is made using naturally derived indigenous plant ingredients, formulated to harness and share the significant benefits of Australia’s native flora. We wanted to build on this by finding a gap in the international beauty market where we could hero; ingredients, nature, country, and use while bringing you back to nature.

We crafted character illustrations for each individual product that embodied the natural ingredients, brought to life through movement, form, and natural touch. They showcased; used, ingredients, and brought a unique look to a very minimal-looking market. The color choices were inspired by the hero ingredients, and the application of this was distinctive by utilizing an almost no-white approach to the pack.

Botany is a way of life; Botany is sustainable; Botany is essential.