Leafy Bath

Brand identity and product packaging
● For care and beauty productsLeafy Bath ● Riyadh, Saudi Arabia ● 2024

The logo was designed in the shape of a leaf to represent the name of the store and also because the products are made from natural ingredients. The lower part of the logo was cut to resemble the shape of a bow because it signifies femininity and beauty. But the leaf shape was used as it is, without cropping, in the identity patterns.

I used mockups for all visual identity applications except for the bath bombs and their packaging box which were designed and modeled in 3D.