Domovenok Household Cleaners Redesign

Domovenok is a brand of household chemicals of the cleaning service of the same name, which has been on the market for more than 15 years. I was faced with the task of redesigning the packaging of a line of household chemicals. It was important for the client to focus on fragrances and add emotions, but at the same time keep their current logo.

The idea – time for yourself and your family. The package design is based on the idea that “Domovenok” frees you from the household routine and gives you more time for important people and favorite things. In this project, it was very important for the client to update the packaging but keep the current logo. Emotional illustrative style conveys care and friendliness, and our customer can recognize herself in the stories.