Wagging Tofu Cat Litter

TzouDa

Wagging Tofu Cat Litter

As the inaugural product of the brand, the visual design on the compact 6-liter tofu litter packaging emphasizes both the brand’s character and the product itself. Utilizing simple and playful line illustrations, a large white cat is depicted stretching and scratching on the litter, with the character extending from the flat surface to a three-dimensional representation, enveloping half of the package in a lazy and comfortable posture. The circular window at the bottom allows consumers to directly view the physical cat litter, facilitating a tangible interaction between the cat and the product.

Simultaneously, considering scenarios of home storage and shelf display where stacking may occur, the continuity of the pattern extending from the front to the sides enables the packaging to present diverse visual interests from different viewing angles.