Luna&Wanda

Corporate Identity and Packaging redesign for Luna&Wanda, a Madrid based cheesecake bakery. The new logotype creates a timeless, neutral, and contemporary image. The packaging is designed with the aim of optimizing resources and design. Different formats maintain the same base, which can be modified using color labels to match the cake’s flavor. This system allows the design to last as the flavors, the brand, and its needs.