Mastrangelo Selection (intense and light)

Zofa Design

Packaging design for Oleificio trespaldum by Zofa Design

Product: Mastrangelo Selection “Intense and Light”

Description:

The design is minimal and linked to the imagery of high Italian craftsmanship, with two color variations based on the intensity of the product. It adopts a contemporary approach to the hierarchy of elements, with a strong emphasis on color which guarantees great recognisability. The reference to the natural dimension of the product is guaranteed by the choice of ma9, FSC- cer1fied Co9on Touch Cra@ paper, wood-free and made with 5% co9on. To enhance the premium level of the product, it was chosen to use embossing and hot foil on the name of the family that signs the product, in addition to the engraves on Selezione which gives further depth to the design.