Momiji Collection 2023
HỮU NGHỊ x KATS
“Mojimi” in Japanese refers to the changing colors of leaves in autumn. In Vietnam, when the leaves change color, people often think of a very important celebration: the Mid-Autumn Festival.
The Mid-Autumn Festival is often associated with images of Cuoi, Hang Nga, and, of course, the Jade Rabbit.
The image of the Jade Rabbit, a symbol of purity and happiness, remains a cherished and delightful figure in everyone’s childhood. KATS has skillfully utilized the charming image of the Jade Rabbit as the focal point of the design. The perfect blend of vibrant patterns and luxurious colors creates a product that is not only visually appealing but also reflects sophistication and modern style.
The packaging, meticulously crafted by KATS, is designed not only to capture attention but also to convey the dedication involved in the preparation and flavors of Hữu Nghị products. Each mooncake embodies the passion and love of its creator, promising to make this festive occasion even more meaningful and complete.
KATS Creative Design & Branding Agency
✉️ Contact us for collaboration: info@katsway.com

