HR – Premium Nitrogen Infused Soda

HR – Nitogen infused Soda

HR is a premium nitrogen-infused beverage designed to empower visionaries, fuel innovation, and build a creative empire. With a sleek, modern aesthetic, the brand embodies boldness and progress, appealing to entrepreneurs, designers, and forward-thinkers.

HR is more than just refreshment—it’s a catalyst for ambition, inspiring individuals to spark ideas and drive growth. Every detail, from packaging to messaging, exudes confidence and sophistication, making it the go-to choice for those who lead, create, and disrupt.

The brand originally follows a black & white theme however, it also uses the green and blue color (as per flavor) with black which still keeps it consistent.

I designed the initial bold lettermark and then created packaging design for soda cans & other logo variations.