Kisaan Dairy

Farm-to-Fridge: The Story of Kisaan Dairy Brand identity, packaging design, Social Media

“Kisaan” means “farmer” in Hindi. A family-owned dairy brand delivering pure, farm-fresh milk and dairy products without any middleman. Kisaan Dairy is rooted in tradition, sustainability, and a heartfelt mission to bring “Purity is Our Priority” to every doorstep.

I created the Kisaan Dairy logo with a clean, typographic style because I wanted to show just how pure and natural the products are. By focusing on the letters alone, the design feels simple and honest—just like fresh milk. You’ll notice that the letters have a gentle flow that represents the smooth movement of milk pouring out of a bottle. And a fun little detail: the two ‘a’s in ‘Kisaan’ are shaped to look like a cow or buffalo’s mouth, reminding everyone where the milk really comes from. Overall, this approach brings a friendly, charming feel to the brand, while still looking modern and sophisticated.

I picked these colors to really capture what kisaan brand is all about. The deep green represents lush farmland and freshness, so people think of natural, healthy products. The lighter mint shade brings a breezy, open-pasture vibe—like being outdoors and feeling relaxed. And the warm cream color ties it all together by reflecting the purity of milk.

When these colors come together, they create a calm, welcoming feel that helps customers trust kisaan dairy products. It shows kisaan rooted in nature and care about delivering fresh, wholesome goodness.

Fonts
Bold, friendly, funky, clunky. FREDOKA merges the best of sans-serif to create a timeless playfulness. This font is not for the faint-hearted: it invites users to test, explore, and act organically.