Mozzabella Pizzeria

Mozzabella Pizzeria

Katerina

Mozzabella pizzeria – Packaging Design

Mozzabella is an Italian pizzeria based in Thessaloniki Greece, but it’s actually much more than a pizza option. From the name, which evokes the phonetics of mozzarella is a conceptual and immersive gastronomic experience. Between a bit of tradition and fun calls to action, we created an identity to enjoy one of the foods we love the most!

Always sought firstly the quality of ingredients and, consequently, a delicious pizza, secondly, the speed of delivery so that it can arrive at your home. Customers warm as if it had just come out of the oven. The company’s objective is to provide the customer with a unique moment when enjoying a quality pizza, prepared with dedication and care and with quick delivery.

The logo of “Mozzabella” features is Larken -Serif font. Larken Serif Font is a unique, fun and versatile serif typeface. Designed to reflect nature, it creates a sense of natural softness and expressiveness. The result is a visual identity that bridges the gap between tradition and modernity.

For the packaging, we aimed to create a visually striking and energetic experience that resonated with the target audience. To achieve this, we used bold and bright colours that immediately caught the eye.