Boiling point: Where Sustainability Meets Fluid Design

Boiling point is the packaging brand of the soup sets.

The packaging design for this innovative soup set takes its inspiration from the natural rhythm of boiling water a fundamental step in preparing soup. As water reaches its boiling point, countless bubbles rise and burst, forming a dynamic, ever-changing surface. Each bubble is unique, organic, and irregular, reflecting the beauty and unpredictability of nature. The packaging captures this very moment, translating the fluidity and softness of boiling water into smooth, flowing contours that deliberately avoid perfect shapes, celebrating the imperfect, natural forms found in real life.

This carefully considered design serves a dual purpose. The shape captures the very essence of the cooking process, while the choice of materials reflects a strong commitment to environmental responsibility. With its natural textures and thoughtful finish, the packaging communicates both sustainability and a respect for the art of cooking, letting consumers know that the product honors the planet as much as it honors flavor.

At the heart of the concept lies both convenience and variety. The soup sets are offered in three carefully curated combinations Bulgur and Lentil, Beans with Lentil and Rice, and Rice with Carrot. Each blend has been thoughtfully chosen to appeal to different tastes, making it easy for anyone to find a flavor that resonates. Versatile in use, they can serve as a quick addition to a dish or as the base for a complete soup, bringing flexibility and simplicity to modern kitchens where time is short but good food still matters.

To better meet consumer needs, the packaging comes in three sizes 300g, 150g, and 75g. This flexibility allows people to choose the portion that best suits their cooking habits, helping to reduce waste while encouraging exploration.

This packaging design has been recognized internationally, winning the Bronze Award at the prestigious Dieline Packaging Design Competition. Additionally, it received honors at the Applied Arts Awards and DNA Paris, further validating its excellence in creativity, functionality, and sustainability.

Ultimately, this packaging concept achieves a seamless harmony between form and function. Drawing inspiration from the natural rhythm of boiling water, it is created with ecological awareness at its core and designed to elevate the culinary experience through convenience, clarity, and choice. More than just a container, it stands as a statement of mindful design a reflection of how food, aesthetics, and sustainability can come together in one thoughtful vision.