Vellé Sparkling Coffee

About:
Vellé was created for those who crave the bold energy of coffee with a refreshing, modern twist. Inspired by European café culture and the rise of sparkling beverages, Vellé blends premium cold brew with crisp carbonation and natural flavors for an uplifting, sophisticated experience. Whether it’s a morning boost, an afternoon reset, or a social alternative to traditional energy drinks, Vellé offers a new way to enjoy coffee—light, bubbly, and effortlessly smooth.

Solution:
In order to match the unique product category, creating a similarly distinctive identity was ideal. Through combining elements of Art Deco, Cubism, and Futurism, the Vellé visual language was formed—elevated and bold.

Result:
Geometric illustrations are used to represent each flavor—an orange, apple, and hive respectively. For the legal and product information, real cans were referenced to ensure maximum authenticity.