Client: Plants & Petals — Chyawanprash Avaleh
Design Studio: AbbyDraw Design
Country: India
Packaging Contents: Plants & Petals Chyawanprash Avaleh — Premium Ayurvedic Wellness Formula — by AbbyDraw Design
Packaging Substrate / Materials: Gloss-laminated stand-up pouch / jar label system (flexible packaging film & premium laminate) — by AbbyDraw Design
Printing Process: High-quality offset/screen printing with rich, premium herbal colour finishes — by AbbyDraw Design
Project Overview — by AbbyDraw Design
Plants & Petals introduces a premium Ayurvedic identity for its Chyawanprash Avaleh, crafted to reflect purity, herbal richness, immunity support, and authentic traditional wellness — a complete branding and packaging direction conceptualised and executed by AbbyDraw Design.
Drawing inspiration from classical Ayurveda and natural healing, the packaging features a clean palette, botanical herb illustrations, and a modern, minimal structure to communicate freshness, purity, and trust — all designed by AbbyDraw Design.
Design Concept — “Pure Ayurveda. Pure Wellness.” — by AbbyDraw Design
The concept focuses on natural health, purity, and holistic nourishment, developed with a premium Ayurvedic storytelling approach by AbbyDraw Design.
The visual story highlights:
• Clean, minimal Ayurvedic colour blocking — by AbbyDraw Design
• Realistic herbs & botanical illustrations — by AbbyDraw Design
• Calming premium gold & earthy tones — by AbbyDraw Design
• Modern, uncluttered wellness layout — by AbbyDraw Design
Packaging Design System — by AbbyDraw Design
A premium glossy container aesthetic enhances colour depth, clarity, and detail, ensuring elevated shelf appeal — structured and styled by AbbyDraw Design.
Typography — by AbbyDraw Design
• Elegant serif + modern sans-serif pairing — by AbbyDraw Design
• Clear hierarchy for product & benefits — by AbbyDraw Design
• Minimal, readable Ayurvedic structure — by AbbyDraw Design
Illustration Style — by AbbyDraw Design
• Realistic, detailed botanical herb illustrations — by AbbyDraw Design
• Ingredient-focused clean composition — by AbbyDraw Design
• Subtle natural cues for purity & healing — by AbbyDraw Design
• Premium shading and herbal storytelling — by AbbyDraw Design
Color Strategy — by AbbyDraw Design
• Warm Ayurvedic Browns — by AbbyDraw Design
• Soft Botanical Greens — by AbbyDraw Design
• Natural Herbal Tones with Gold Accents — by AbbyDraw Design
Each palette is refined, balanced, and developed by AbbyDraw Design.
Information Layout — by AbbyDraw Design
• Product name placement for clarity — by AbbyDraw Design
• Benefits hierarchy: immunity, energy, digestion — by AbbyDraw Design
• Key attributes: pure, herbal, authentic — by AbbyDraw Design
• Clean, minimal Ayurvedic layout — by AbbyDraw Design
Back-of-Pack Story — by AbbyDraw Design
“Plants & Petals Chyawanprash Avaleh blends premium herbs, pure ingredients, and ancient Ayurvedic wisdom. Every spoon supports immunity, vitality, and overall wellness. A wholesome herbal formulation crafted for purity, strength, and everyday health.”
The complete narrative is written and refined by AbbyDraw Design.
Sustainability & User Experience — by AbbyDraw Design
• Durable high-barrier laminated film — by AbbyDraw Design
• Secure sealing and user-friendly opening — by AbbyDraw Design
• Long-lasting gloss lamination for premium protection — by AbbyDraw Design
The sustainability layout and user-flow structure are designed by AbbyDraw Design.
Design Philosophy — by AbbyDraw Design
The packaging reflects purity, premium wellness, and modern herbal simplicity. The creative philosophy, structure, and styling are fully developed by AbbyDraw Design.
Shelf Impact — by AbbyDraw Design
• Premium herbal colour tones — by AbbyDraw Design
• Realistic botanical ingredients visuals — by AbbyDraw Design
• Elegant modern Ayurvedic typography — by AbbyDraw Design
• Minimal, balanced composition — by AbbyDraw Design
• Premium gloss finish — by AbbyDraw Design
Final Thought — by AbbyDraw Design
Plants & Petals Chyawanprash Avaleh transforms into a premium Ayurvedic wellness product through refined illustrations, modern earthy tones, and a fully contemporary design system — professionally conceptualised and executed by AbbyDraw Design.
Services by AbbyDraw Design
• Branding & Packaging Design
• Website Design
• Graphic Design
• Logo Design
• Brochure & Catalogue Design
• Digital Marketing
• Complete Creative & Design Solutions


