Spring Bloom Rigid Boxes & Paper Bags

Spring Bloom Rigid Boxes & Paper Bags for Shabouk Printing & Packaging

This collection of rigid boxes and matching paper bags was created for Shabouk, a UAE-based printing and packaging manufacturer specialising in premium gift and retail packaging.

The brief was to design a joyful, feminine and modern floral series that could work for different occasions – from beauty and self-care gifts to seasonal promotions and brand collaborations. We used large, hand-drawn flowers and flowing leaves to create a sense of movement around the pack, wrapping the product in a soft, almost textile-like pattern.

A pastel colour palette of blush pink, mint green and warm yellow keeps the packaging light and optimistic while still feeling premium. The exterior rigid box opens to a clean pink interior with a matching printed card, giving the unboxing moment a layered, gift-like feel. Coordinated paper bags carry the same artwork across three variations, turning the whole set into a small collection rather than a single box.

Printing and production were handled in-house at Shabouk Printing & Packaging in the UAE, using rigid board, offset printing and a smooth matte finish to enhance the soft illustration style and keep the focus on colour and form.