Alter Echo / Olive oil and vinegar packaging

I developed packaging for premium French olive oil and vinegar. The project began with a thorough analysis of the target audience, competitors, and market positioning to create a strong and distinctive brand presence.

The outcome includes two unique bottle designs — one for olive oil and one for vinegar — along with 7 front and back labels that provide clear product information and enhance shelf appeal.

The design process involved using Blender for 3D modeling of the bottles and Adobe Illustrator for creating detailed label graphics. Additionally, I designed POSM (Point of Sale Materials) to support the product’s in-store visibility and marketing efforts, ensuring a comprehensive branding strategy.