OTRIX True Colors is a modern nail lacquer brand designed around expressive shades and finish-focused collections including Gloss, Matte, Sand, Crackle and Cookies. The goal of this project was to visually elevate the brand through premium, photorealistic 3D product presentation.
We created complete 3D models of the nail lacquer bottles, caps and outer boxes from scratch, followed by realistic material development for glass, liquid, metallic caps and label finishes. Each shade was rendered with accurate transparency, refraction and color depth to match real world polish behavior.
The visual direction focused on fashion-beauty aesthetics clean backgrounds, reflective environments, soft shadows and hero-product compositions highlighting each finish type distinctly. Multiple collection scenes were designed to showcase the diversity of the range including stack compositions, pedestal displays, floating bottles and lifestyle-inspired lighting setups.
Through advanced 3D visualization, OTRIX True Colors is presented as bold, premium and trend-driven celebrating individuality through color.






