Reserva Delciervo Raicilla

Brand Redesign for Reserva Delciervo Raicilla.

Master Distiller Benito Salcedo’s Raicilla brand gets a new upscaled and premium image while keeping its artisanal essence. Each one of the labels shows the different agave types used to produce these raicillas. Reserva Delciervo (Stag) pays hommage to an iconic spirit distilled from a variety of agaves of the mountains of Jalisco.