Chateau de Roquefort Wine Label

Chateau de Roquefort Wine Label

Alessandri Design

Wien, Österreich

Chateau de Roquefort wine

How do you break the conventions of the world’s most famous Rosé region? By being a “Rebell.” For this Côte de Provence wine, we moved away from the stereotypical “Château” romanticism. The design is bold, typographic, and strikingly modern, yet it retains a sense of artisanal heritage. The tactile contrast between the crisp paper and the vibrant spirit of the wine creates a rebellious elegance that stands out on the shelf and in the hand.