Eight & Bob

Eight & Bob is a niche fragrance brand with a story rooted in the elegance of the 1930s. It was born from a chance encounter on the French Riviera between French perfumer Albert Fouquet and a young John F. Kennedy, who became enamoured with Fouquet’s personal fragrance. Kennedy’s later request for “eight bottles—and one for Bob” inspired the brand’s distinctive name.

Today, Eight & Bob is internationally renowned for its refined character and timeless appeal. When they approached us, they were looking for a new bottle design to embody their essence: savoir-faire, understated luxury, and a touch of modernity. The brand evokes a sophisticated lifestyle with aristocratic overtones.

The design draws on a contemporary interpretation of Art Deco, connecting visually and conceptually with the brand’s heritage.

The thick, transparent glass features a ribbed surface that adds texture and plays with light, evoking the ornamental codes of the era. Its bold, symmetrical silhouette conveys clarity and strength.

A glossy black cylindrical cap crowns the bottle. Once removed, it reveals a metal collar engraved with the collection’s name: Fouquet Collection. A subtle, ritualistic gesture that enhances the sensory experience.

The secondary packaging—a white box wrapped with a coloured band—distinguishes each fragrance. Opening the box is like unfolding a book, one that tells the story of the brand.