K9pal: Packaging Mockup Series

K9pal: Packaging Mockup Series

Gevorg Harutyunyan

Yerevan, Armenia

K9pal: Visual Identity Extensions

Following the initial launch of the K9pal brand identity, this presentation explores the evolution of the packaging system through a series of high-fidelity mockups, showcasing the brand’s expansion across diverse product lines.

Design Exploration This showcase emphasizes the versatility of the “Fresh Balance” concept across new touchpoints—from dry food collections to treat stick packaging. By utilizing refined lighting and realistic material textures, these mockups demonstrate how the minimalist design system maintains its premium structural integrity across various physical formats.

Focus Points:

System Versatility: Observing how the bold black-and-white contrast and “Fresh Balance” philosophy adapt to different packaging architectures, including dry food bags and snack sticks.

Structural & Typographic Detail: Highlighting the precision of the sans-serif typography, the custom Dalmatian-inspired line art, and the consistent ingredient-focused layout across the product range.