Tilt Beauty: Refillable Fragrance Concept

Tilt Beauty is a group concept developed in response to a Pentawards competition brief. The project explores a refillable fragrance bottle designed around the needs of people with limited mobility.

The proposed form combines a broad base with a wide, angled pump, aiming to make the object easier to hold and operate. A refill system and a smaller travel format extend the same design approach across different situations. The images show concept renders and design development, rather than a manufactured product.

Credits: Rajim Uddin, industrial design; Kenneth Ana-Amdingo, strategy. Shared by Colossal, which represents Rajim Uddin. This is an independent group concept, not a commissioned project produced by Colossal. Accessibility intentions have not been presented as tested or certified performance.