CONTEXT
Rapid Clean is a product brand of EcoWipes – the leader in the European market in the production of wipes and cotton products. The company is characterized by modern technologies and eco-friendly solutions.

BRIEF
The task was to completely redesign the Rapid Clean brand to emphasize the pro-ecological nature of the product, as well as the technologies used in the production process.

SOLUTION
We decided to completely break with the current brand design. To create the impression of a marriage of high technology and nature, we decided to combine technical graphic motifs with an organic vibe.