Minimalism is for the big guys.
When you’re a big brand, you can afford minimalism. You’ve got TV ads, influencer campaigns, billboards, and a massive marketing budget. Your audience already knows who you are — so a clean, minimal design works.
But if you’re a small business, packaging is your only ad.
It’s your shelf appeal. Your brand story. Your handshake with the customer.
And minimalism? It might just make you invisible.
I’m a packaging designer with 30 years of experience. Most of my clients are small business owners. I understand tight budgets. I work within them. And I deliver bold, expressive packaging that doesn’t whisper — it speaks loud and clear.
Because when packaging is your only voice, it better say something worth hearing.
My name is Rahib.
If you’re reading this, know this — you’re not alone.
You’re building something real.
And I’m here to help you show it to the world.
Curator’s Insight
The Dog & Duck Whiskey label masterfully blends Americana charm with bold storytelling. Featuring a richly illustrated scene of a dog and duck in playful pursuit, the design injects character and whimsy into the bottle. The gothic-style typography adds a punch of heritage flair, while the color palette—earthy tones with vibrant accents—grounds the design in rustic sophistication. Embossed details and premium textured stock enhance the tactile experience, making this branding a narrative—one that leaps off the shelf and straight into the glass.



