craft beer «Aquarium»

craft beer «Aquarium»

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Aquarium is a local craft beer brand from Nizhny Novgorod, focused on contemporary urban culture and experimentation with flavors. The brand concept is based on Gorodets painting, one of the symbols of the Nizhny Novgorod region and an important visual code for the region. The design reimagines while preserving the key features of the traditional style: a central symmetrical composition, rhythmic elements, and a bright, contrasting color palette. Each beer reveals its own unique flavor profile: fruity, berry-forward, spicy, and hoppy.

 

  1. Beautiful work. The way this project reinterprets Gorodets painting through a modern craft beer identity feels both regional and fresh. The symmetrical layouts, strong rhythm, and bold color contrasts give each label a distinct presence while still keeping the brand system unified. It is a smart balance of cultural heritage and contemporary packaging design.

    I could verify that Aquarium Brewery’s publicly listed official link currently points to Instagram via its Untappd brewery page.

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School:
HSE ART AND DESIGN SCHOOL