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Chireh Dast Pistachio

Design: Taha Fakouri
Location: Iran
Project Type: Produced
Client: Chireh Dast Pistachio
Product Launch Location: Global
Packaging Contents: Pistachio
Packaging Substrate / Materials: Plastic, Aluminium, Paper
Printing Process: Digital printing

Due to its diversity and multiplicity, Islamic Iranian motifs have an essential role in the process of reconstruction of tradition and can be placed as a container in the modern and contemporary context. One of the current intellectual currents in the postmodern realm is “modernism”, which means that tradition can play an effective role in the intellectual, philosophical and artistic process of the contemporary era, so this feature can be used in all styles, trends and Visual-symbolic features are manifested. Therefore, using a traditional Iranian character for a traditional Iranian product can reveal all the manifestations and desires of a product with Iranian originality.

What’s Unique?
Using a traditional Iranian character for a traditional Iranian product can reveal all the manifestations and desires of a product with Iranian originality.