Designed by Café Design, Hungary.
Ipacs Winery is a young, emerging, dynamic developing and already successful winery led by an ambitious owner.
Our task was to design the CI and the packaging for the winery. Neither the package-technology nor the budget of Ipacs can rival with the historic wineries. Thus the designer’s goal was to make advantage of the disadvantage. The quite unusual flag-like label was born thanks to this pressure. The label holds all important information so the tag on the bottle could concentrate exclusively on the branding.