Vidago Water

Designed by CB’a Graell, Spain.

The reopening of the Vidago Palace hotel, near Oporto, was a great excuse to reposition and redesign the Vidago water; a naturally sparkling water whose source is located within the premises of the hotel. With the objective of communicating naturality, elegance, and well being as well as aligning the product with the hotel, both the label and the volume were redesigned. A distinctive silhouette enriched with the engraving ‘VP’ that takes us back to the origins of the water, and a minimalist black and silver label sums up to create a water that when consumed, becomes an indirect way of experiencing the Vidago Palace Hotel.