Pierini Partners surprises with a “caleidoscopic” metallic bottle for Paraguay´s Brahma
Without doubts, one of the more remarcable characteristics of Paraguay´s brand, is the effort of giving the best to their consumers, both in flavor as in creativity and technology. This is shown in the recent launching of an original mettalic bottle, which has more chilling speed in compare with the glass ones, and enters to the market thanks to its innovative layout base on geometric shapes wich emits different glitter intesities.
The packaging design was in charge of the recognized argentine studio Perini Partners. Its general creative director, Adrián Pierini made a remark about this launching: “The main objective was to surprise, that is to say, create an esthetic wich could exceed the things already known and that it could turn into a symbol of the innovative spirit of the brand”.
The result was achieved. Te intense red and the gold wich they flow out from the bottle produce a positive and dynamic attitude, that causes in the person who observs it a seduction imposible to resist at the time of buying it.