Casa Bruja

Posted on

Derrick Lin

Global

Agency: Hexagram
Additional Credits: Noel Sanchez, Jonathan Pragnell, Richo Fernandez
Project Type: Produced, Commercial Work
Location: Panama
Packaging Material: Glass

One thing is to manufacture craft beer and another is doing witchcraft.

With Casa Bruja we treated like to create the image for the factory and its products, logo, typography, identity, stationery, hats, t-shirts and web were part of the development of the brand, always looking to do something different from the existing the market.

The search for identity for each flavor reflecting its mystical essence was the work of months testing beer to inspire and create these characters, different but together make the unit sits. The result was the beautiful labels and happy reunions.

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