Lazy Ghost (Concept)

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Creative Agency: Chiapa Design
Creative Director: Rodrigo Chiaparini
Creative Assistant: Mariane Silva
Project Type: Concept
Location: São Paulo, Brazil
Packaging Contents: Raspberry Smoothie, Peach Smoothie, Lemon Smoothie
Packaging Materials: Glass

Lazy Ghost is a playful packaging design project for a line of smoothies for the children. The ghost and the use of bright colors combined with the comic type brings fun to the packaging. The raspberry, peach and lemon flavours helped at the concept with its colors.