Creative Agency: Caliptra Estudio
Project Type: Produced, Commercial Work
Client: Bodega Arrocal
Location: Spain
Packaging Contents: Wine
Printing Process: Offset digital
This packaging symbolizes the family and the tradition, three generations of winemakers; people with different views and characteristics, joint under the same passion: making wine. The cunning illustrations and the playful typographical effect make people feel like tasting it.