Creative Agency: Bzoing Design & Créativité
Creative Director: Jean-Philippe Berthiaume
Artistic Director & Designer: Victoria Di Valerio
Photographer: Véronique Duplain
Printer: Impression Québec
Project Type: Produced, Commercial Work
Client: Nutrition DZAP
Location: Montréal, Canada
Packaging Contents: Healthy snacks
Packaging Substrate / Materials: Plastic
Printing Process: Digital & Die cutting
DZAP is a Montreal based company aiming to create and deliver healthy snacks to their sporty & on the go customer. Our aim was to create a fun and easy access packaging that would reflect both the format and the practicality of the product.
The logo was hand drawn and designed in order to reflect the juiciness and the freshness of the ingredients inside each of their products. In addition, the icons and color schemes of each package was elaborated to reflect their numerous organic products (protein, gluten free, soya free, dairy free and refined sugar free snacks). Over all, the branding echoes the fun & dynamic approach of the DZAP brand allowing our client to tap into the booming healthy lifestyle market.